Discutiile din prima zi, 22 februarie, pun accentul pe noile idei si instrumente pe care le au brandurile pentru optimizarea campaniilor online. Dintre subiectele abordate la conferinta: evolutia marketingului sub influenta noilor media, strategia de marketing online, solutii pentru campaniile interactive, promovarea in social media.
Cea de-a doua zi va gazdui doua workshopuri Social Media Marketing si Internet Marketing, in care vor fi prezentate atat elementele si strategiile de baza ce pot fi folosite in marketingul online, cat si analize mai avansate despre gestionarea corecta a platformelor web 2.0.
Printre vorbitorii care vor participa la eveniment se numara Robert Pefanis (Regional Head of Sales, Think Digital), Sabrina Sozio (Digital Account Director, OmnicomMediaGroup Italia), Galvea Kelly (Social Media Strategist, Brand Nua), Gergo Csikos (Head of Ideas, CarnationGroups), Mihaly Varga (Head of International Relations, CarnationGroup), Raluca Kisescu (Marketing Manager, Avon), Stefanos Karagos (Founder, Xplain), Tamas Acs (Agency Segment Manager, Gemius), Adrian Stanescu (Country Manager, Think Digital), Adrian Alexandrescu (Managing Partner, Interactions), Radu Ionescu (Creative Director, Kinecto), Gabriel Nedelea (Managing Director, Metromind), Stefan Stroe (Consultant Independent), Bogdan Nitu (Partener, Webstyler) Andrei Rosca (General Manager, Spada), Costin Radu (Managing Partner, The Geeks).
Foto: Digitalforum